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nüvi 300 |
Which? Magazine, September 2006
(Circulation: 500,000)
A consumer magazine containing product reviews and campaigns for improvements in goods and services.
The nüvi 300 was featured as part of a larger piece on sat nav devices.
Highlights: The Garmin nüvi 300 tops a group test of other in-car sat nav devices, scoring 88% and winning the Which? ‘Best Buy’ award.
“Our testers found that the nüvi offered clear, accurate directions and was simple to
operate.”
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nüvi 310 |
Daily Express, 16 September 2006
Circulation: 833,145
Tabloid sized newspaper covering national and international news, including business, finance, education, lifestyle and entertainment.
The nüvi 310 was featured as part of a round-up on sat nav devices on the market.
Highlights: The nüvi 310 was described as the best all-rounder.
“Particularly good instructions with warning ‘ding’ so you know when they are coming”
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(Courtesy of Express Newspapers) |
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nüvi 350 |
T3, April 2006
Circulation: 54,488
Glossy magazine containing news, reviews and features on all aspects of consumer orientated technology and electronics.
The nüvi 350 features as a standalone review.
Highlights: The nüvi 350 wins T3’s ‘Gold’ award
“…this nüvi rivals the best sat nav devices around…It’s fabulous!”
ZD Net UK, April 2006
E-zine focusing on computer and Internet related articles and reviews. Aimed at PC users, ZDNet covered everything from business technology through to consumer gadgets.
The nüvi 350 features as a standalone review.
Highlights: The nüvi 350 wins the ‘Editors’ Choice’ award
“Garmin’s nüvi 350 is a compact well thought-out navigation device with a few extra strings to its bow, including the ability to act as a USB mass storage device.”
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nüvi 660 |
T3 online , 05 October 2006
E-zine reflecting the monthly magazine, containing news, reviews and features on all aspects of consumer orientated technology and electronics.
“For crystal clear mapping even the most myopic driver can understand, it's got to be a winner! ”
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zūmo |
Motor Cycle News, 2 August 2006
Circulation: 1,35,017
Newspaper focusing on the motorcycling world, including articles on equipment, events and road tests. zūmo features in a standalone article.
Highlights: Article points out all the key features of the zūmo.
PDA Essentials and GPS Advisor
Circulation: 13,471
Magazine focusing on hand-held electronic personal organizers and GPS devices, featuring a buyer's guide and product reviews. zūmo 550 features as standalone news piece.
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StreetPilot c510 Deluxe |
Car Mechanics, August 2006
Circulation: 30,000
Magazine read by motor trade and car DIY enthusiasts, Car Mechanics covered everything from servicing to repairing major accident damage. Also includes features on car accessories.
The StreetPilot features as part of an overall feature on in-car sat-nav.
Highlights: The StreetPilot c510 wins Car Mechanic’s ‘Best Buy’ award with an overall
score of 17/20
“Garmin is the biggest name in GPS, which is instantly evident when using this unit.”
4x4 Magazine, October 2006
Circulation: 32,000
Magazine containing articles on 4-wheel drive motors, road tests, foreign travel, technical aspects, accessories and competitions.
The StreetPilot c510 features as a front cover splash to promote the publication’s lead competition.
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StreetPilot 2720 |
The Sun, 25 August 2006
Circulation: 3,207,430
Daily tabloid newspaper, covering news, and lifestyle features. The StreetPilot 2720 is mentioned in an article on motorcycle sat nav by Janie Omorogbe.
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Quest |
Bike, 10 June 2006
Circulation: 91,045
Magazine focusing on all aspects of motorcycling.
The Quest featured as part of a sat nav round-up
Highlights: All the qualities of the Quest’s form factor are highlighted, including functionality, size and portability.
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Industry Awards |
The EISA award
EISA is the largest editorial multimedia organisation in Europe, with a membership of 50 Audio, Mobile Electronics, Video and Photo magazines drawn from 20 European countries. From all products introduced during the preceding twelve months, each panel must
choose the best equipment in each category.
The Garmin nüvi 360 has won the European Portable Navigation 2006/2007 award. |
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